Portfolio Lu Lopes

BRILHANTE SOAP - Dress

Brilhante Fresh. Nature's perfum in your clothes.

BRILHANTE SOAP - Blouse

Brilhante Fresh. Nature's perfum in your clothes.

BRILHANTE SOAP - Bikini

Brilhante Fresh. Nature's perfum in your clothes.

ALCOHOLICS ANONYMOUS - Family

What are you mixing with your drink?

Family and Alcoholism don't mix. If you need help, call us.

PRÊMIO ANUÁRIO CCSP

ALCOHOLICS ANONYMOUS - Marriage

What are you mixing with your drink?

Marriage and Alcoholism don't mix. If you need help, call us.

PRÊMIO ANUÁRIO CCSP

ALCOHOLICS ANONYMOUS - Work

What are you mixing with your drink?

Work and Alcoholism don't mix. If you need help, call us.

PRÊMIO ANUÁRIO CCSP

AA FAMILY FILM 15"

What are you mixing with your drink?
Family and Alcoholism don't mix. If you need help, call us.

Campaign Finalist at London Festival

Director: Wellington Amaral

AA MARRIAGE FILM 15"

What are you mixing with your drink?
Marriage and Alcoholism don't mix. If you need help, call us.

Campaign Finalist at London Festival

Director: Wellington Amaral

AA WORK FILM 15"

What are you mixing with your drink?
Work and Alcoholism don't mix. If you need help, call us.

Campaign Finalist at London Festival

Director: Wellington Amaral

FEBEM TRASH

Theater by specialists in tragedy.

FINALIST COLUNISTAS AWARD SP

FEBEM HAND

First act: ~~Theft~~ (Music). Second act: ~~Drug Dealing~~ (Capoeira).
Third act: ~~Homicide~~ (Dance).

FINALIST COLUNISTAS AWARD SP

FEBEM CERVANTES

Cervantes created his masterpiece while in prision.

The same place we try to raise these kids.

FINALIST COLUNISTAS AWARD SP

FEBEM SCREAM

This show isn't sponsored by any cola.

("Cola" refers to the soda and also to drug very common on the streets)

FINALIST COLUNISTAS AWARD SP

GAPA HIV-

Campaign of SIDA's prevention.

FINALIST ANUÁRIO CCSP

CANCER's HOSPITAL - Butterfly

HPV, the virus responsible for Uterocervical Cancer,
is like the butterfly in this picture.

It's there, but you can't see it.

CAMPAIGN SILVER MEDAL FIAP

CANCER's HOSPITAL - Insect

HPV, the virus responsible for Uterocervical Cancer,
is like the insect in this picture.

It's there, but you can't see it.

CAMPAIGN SILVER MEDAL FIAP

HOME THEATER - Western

Imagine all your shows at maximum volume.

HOME THEATER - Gorilla

Imagine all your shows at maximum volume.

SAMSUNG WASHING MACHINE 30" - Show

Imagine your clothes without odors for up to 30 days.
Samsung Washing Machine with silver ions help your clothes
to get rid of the bacteria that cause any bad smell.
(Samsung Global Campaign)

Director: Marcus Baldini

GOL AIRLINES - Buenos Aires 1

We made every Brazilian soccer player dream come true.

Shoot six GOLS to Argentina.

(GOL is the name of the Airline Company and also Portuguese for GOAL)

GOL AIRLINES - Buenos Aires 2

Their wines are really good.
No wonder they believe Maradona is better than Pelé.

SEDA AIRPLANE

Ação em aeronaves para a nova Linha para Cabelos Seda SOS.

(Product placement in airplanes for the launch of the new hair care
Seda SOS products)

SAMSUNG - Testa 30"

Can you imagine your life without Samsung?
(Samsung institutional campaign)

Director: Clóvis Mello

SAMSUNG - Cabrito 30"

Can you imagine your life without Samsung?
(Samsung institutional campaign)

Director: Clóvis Mello

SAMSUNG MP3 - BAG

New X836 Samsung. The Mp3 Player Mobile.

CLOSE UP GENESIS 45"

The new Close up Red Fruits Mint. Red tentation.

Director: Christiano Metri

KIBON APHRODISIAC - Man 15"

New Kibon Cornetto Aphrodisiac. Be prepared.

Director: Clóvis Mello

KIBON APHRODISIAC - Woman 15"

New Kibon Cornetto Aphrodisiac. Be prepared.

Director: Clóvis Mello

COSTA DO SAUÍPE HOTEL

CHICLETS ADAMS - Garotas 30"

New Chiclets. Flavors more intense and longer lasting.
Time goes better with Chiclets.

Director: Nando Olival

CHICLETS ADAMS - Posto 30"

New Chiclets. Flavors more intense and longer lasting.
Time goes better with Chiclets.

Director: Nando Olival

CHICLETS ADAMS - Frentistas 30"

New Chiclets. Flavors more intense and longer lasting.
Time goes better with Chiclets.

Director: Nando Olival

GOOD AIR - Woman

New "BOM AR" Acqua Marine. An exclusive fragrance that
refreshes and perfumes the air, controlling unpleasant odors.

GOOD AIR - Kids

New "BOM AR" Acqua Marine. An exclusive fragrance that
refreshes and perfumes the air, controlling unpleasant odors.

GOOD AIR - Man

New "BOM AR" Acqua Marine. An exclusive fragrance that
refreshes and perfumes the air, controlling unpleasant odors.

MINERVA BLACK CLOTHES 30"

Are you no one without your black clothes?
New liquid Minerva range. All of Minerva's care and softness
even on black clothes.

Director: Ferré

DOG'S HOUSE HOTEL

The first five-star dog hotel in the country.

CLOSE UP BLACK 30"

New Close up Eucaliptus Mint. A secret of refreshment.

Director: Marcelo Galvão

CLOSE UP WHITENING - She 30"

New Close-up Whitening. White teeth that will win you over.

Director: Claudio Torres

ALPO - Cat

Everyone will want to have a dog's life.

ALPO - Pig

Everyone will want to have a dog's life.

ALPO - Rabbit

Everyone will want to have a dog's life.

SAMSUNG MOBILE - Drag and Drop Mexico 60"

New Samsung TouchWiz. Everything you want in a touch.
(Samsung Latin America campaign)

Director: Breno Silveira

SAMSUNG BLACK MONITOR 1

The content will leave you speechless. Beauty already left.

SAMSUNG BLACK MONITOR 2

SMALL SAMSUNG MONITOR - Giba

Imagine being small in size but big in content.

SAMSUNG MONITOR - Woman

Imagine a monitor as bold as you.

SAMSUNG MONITOR - Scheidt

Imagine seeing the world your way.

MONITOR SUA CARA SAMSUNG

Material de ponto de venda e ações de divulgação de lançamento da campanha "O Monitor que é a sua cara" Samsung

Folheto em que o consumidor podia puxar a aba e revelar o slogan da campanha

Ação na Samsung Experience nos Shoppings: Ao se posicionar no alvo indicado no chão, uma microcâmera captava a imagem do rosto do consumidor, que aparecia na tela do monitor, no totem instalado na entrada da loja. A imagem dele completava o anúncio da campanha "O monitor que é a sua cara"